MOBI / Starfield

Mobi/Whale public installation for Starfield Malls, Bucheon, Korea. 22,000 gold-plated Mobi units were used in total. 3 structures suspended from the illuminated ceiling, 9, 7, 6 meters in length respectively.

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MOBI

The project’s objective is to investigate a methodical approach to forming perception of beauty that probes deeper than the common and classical visual ideas such as golden proportion or symmetry.

I established two foundational ideas, Elegance and Extravagance. Elegance occurs in a scenario where perceived effort in achieving great output is relatively small. Such type of recognized efficiency is found in an object where the form or the effort behind its construction is modest in comparison to the effect it achieves. On the other hand, Extravagance deals with clear display of scale, expense, and power. European cathedrals reveals the concept of Extravagance as their scale, detail, and magnitude yield a beauty that is of a certein type. In reality, beauty occurs in various proportional combinations of these two, as no object seems to be one but not at all the other.

Mobi is an attempt to manifest this theory by combining Elegance and Extravagance through a means of production. An approach of modularity is employed to allow efficient expansion and flexibility - an extravagance progressively and naturally emerges from the simple act of labor.